European Corporate Media Award

The European Corporate Media Award honors media published on behalf of companies or organizations in the context of Content Marketing. The awarding ceremony will take place at the European Publishing Congress on October 05th and 6th, 2020 at Schönbrunn Palace. Get your ticket here.

Categories

European Content Creator of the Year
The category awards excellent and successful content marketing which happens via owned media – and the team of content creators involved. Entries should include a clear suggestion what makes them Content Creators of the Year. The jury is free to promote entries from other categories to the shortlist.

Winner:

Deutsche Telekom
European Content Innovator of the Year
The most innovative content marketing approach via owned media will be awarded in this category – no matter if it is innovative in terms of content or shape or both. The concept should not be older than three years. The jury is free to promote entries from other categories to the shortlist.

Winner:

Siemens AG
B2B Client Publishing –
print & digital
Owned Media published by companies or organizations, created for existing or potential B2B clients.

Winner:

Creating Chemistry – Das Innovationsmagazin von BASF
Axel Springer Corporate Solutions (Germany)

From agenda setting to agenda surfing
Siemens (Germany)




B2C Consumer Publishing – print & digital
Media published on behalf of a company or an organization in order to address consumer audiences.

Winner:

Demokraatti
Kustannus Oy Demokraatti (Finland)

TURN ON - Das SATURN Magazin
Content Fleet (Germany)





CSR-related Publishing – print & digital
Social reports, environmental reports etc.: Media that reveal a company’s or organization’s responsibility in society.

Winner:

#wirsinds – Jahresbericht 2018
Baden-Württemberg Stiftung (Germany)

Revihsta 03
Errea Comunicación (Spain)






IR-related Publishing –
print & digital
Successfully addressing a capital market audience: Please enter company reports – in print or digital – here.

Winner:

Mancomunidad de la Comarca de Pamplona Annual Report 2018
Errea Comunicación (Spain)








HR-related Publishing –
print & digtal
This category is for media products dedicated to employer branding or recruiting, as well as media for internal communications.

Winner:

You and me Quarterly (Deutsche Telekom)
TERRITORY (Germany)
Editorial Concept

Most creative approaches in terms of content and style in Owned Media. Editorial principals should be described, including topics and the successful of the concept.

Winner:

Lufthansa exclusive
TERRITORY (Germany)

Zwei und Mehr - The Styrian Family Magazine
Styria Content Creation (Austria)










Content Strategy

This category is about combining and synchronizing content and channels of Owned Media in a perfect way. This category is also for corporate newsroom strategies.

Winner:

50 million questions. One answer. How content marketing reaches all target groups.
Sparkassen-Finanzportal (Germany)

AI Influencer Community
Siemens (Germany)

From agenda setting to agenda surfing
Siemens (Germany)

BMW.com
TERRITORY Content to Results (Germany)
Design – print
Best contemporary magazine design published by a company/organization or its service provider. Submissions should explain the design idea and include a minimum of two features from one issue.

Winner:

Mancomunidad de la Comarca de Pamplona Annual Report 2018
Errea Comunicación (Spain)












Design – digital
Best contemporary digital design published by a company/ organization or its service provider. Submissions should explain the general design idea.



Winner:

Reimagine The Game
Siemens (Germany)














Pictures and Graphic Design
Best use of visual elements like photography, infographic etc. to reveal magazine content in Owned Media. Submissions should include a brief description of the subject and context – and, if appropriate, the challenge in visualizing the topic.

Winner:

Mancomunidad de la Comarca de Pamplona Annual Report 2018
Errea Comunicación (Spain)
Digital Usability
Best practice examples of good usability and user journey of a company’s or organization’s media product should be entered in this category.

Winner:

Coffee Mug: a user-centric approach of internal communications
Siemens (Germany)



Social Media
Using Social Media as a part of a company’s or organization’s communication activities.

Winner:

BMW – Turning Hate to Joy
TERRITORY (Germany)

Influencers with pedigree
Japan Tobacco International România and Pastel (Romania)



Corporate Podcast
Stunning podcasts produced and distributed on behalf of companies or organizations.

Winner:

Podcast Hub der Telekom
Weber Shandwick (Germany)
LifeChangingPlaces – A Travel Podcast
TERRITORY (Germany)




Jury

Clarissa Haller

Head of Group Communications


Siemens

Sabine Schröder

Head of Corporate Publishing


Porsche

Javier Errera


Errea Comunicacion

Lutz Thalmann

Managing Director


Axel Springer Corporate Solutions

Melanie Hart

Managing Director


Serviceplan Campaign & Content

Jürgen Kornmann

Head of Marketing and PR


Deutsche Bahn

Christian Maertin

Head of Corporate Communications


Bayer

Monika Schaller

Executive Vice President Corporate Communications and Responsibility


Deutsche Post

Marco Bardazzi

Director of Communications


eni

Christian Breid

Managing Director


C3 Creative Code and Content

Daniel Neuen

Editor-in-chief


PR Report